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When color comes to mind in the cosmetic world, Make Up For Ever shows no fear in pushing boundaries. And one such new trend is the neon train, which was unveiled in New York's "Let There Be Neon" last week. Dany Sanz, Creative Director of...
64% of the American populace wear prescription glasses, but on 11% wear prescription sunglasses. Ergo, 88.5% of the glass-wearing community spend their time in the sun squinting from too much sun or blurry vision. With that bold fact, Lenscrafters grabs our attention and keeps it...
I’ve been hearing a lot about serums lately; serums are touted as the new Fountain of Youth, and their manufacturers are promising all kinds of amazing benefits. But do they deliver? That is the key question. Estee Lauder's Re-Nutriv Ultimate Lift Age Correcting Serum claims it...
From micro twists to big sumptuous waves, getting the curly look you want can sometimes be a challenge. Dryness, frizz, breakage, and humidity are all challenges that we curly haired girls know all too well. But don’t despair – To look like a queen, give your...
As you can see, we've been touting the impressive effects of white teeth pretty much all week, with writing about Dr. Levine's GLO Teeth Whitening System. Now, we're focusing our efforts on every day brushing. Since we're big fans of the sonic pulse (hello, Clarisonic), we're...
We all want to put our best foot (or face) forward each day. Ever wonder what it would be like to have your very own private makeup artist at your beck and call every day? While we can't promise a visit from...
We recognize that hair is a huge part of our beauty routines: every woman's crowning glory is her treasure. Most often, that's what people first notice -- hence the mammoth size of the industry, and documentaries like Chris Rock's Good Hair. We've covered the subject in...
When the Clarisonic skincare company wanted to put their achievements in perspective, they thought they would do it museum style. Their launch event treated bloggers to a cultured view of evolving skincare, starting with the first known soap in ancient Babylon (made cypress oil, sesame...
I always thought that the keratin treatment controversy would never touch me; I've always been at peace with my frizzy, unruly waves, so hidden formaldehyde would never bother me. (Photo #1, my go-to 'before,' proves this.) I've never envied straight hair, but when the KeratinPerfect...
