27 Sep Makeup GED: Bobbi Brown’s “Beauty Rules” Book and Makeup Notebook
Last week I attended the launch of Beauty Rules by Bobbi Brown. What a fun event! It took place at the Bobbi Brown Soho Loft in a classroom type setting with notebooks, pencils and computers. The “professor” was Bobbi – animated and passionate about her subject, providing teenagers with helpful tools to looking and feeling their best.
Renowned makeup artist, Bobbi Brown, first tackled this demographic ten years ago with Teenage Beauty, a New York Times best-seller. In the 21st century young girls are being challenged as never before when presenting their image – a time when they are branding themselves through technology like Facebook, YouTube and Twitter as well as traditionally at a prom or birthday party. Expressing ones individuality in a confident self assured way is top of mind for women of all ages – even more so for teenagers. Bobbi has these young girls covered once again.
Beauty Rules is packed with ideas for fresh, beautiful skin and makeup. Additionally, there are tips from friends of Bobbi’s who are experts on diet, hair and style. The before-and-after makeovers are inspirational. Bobbi’s models are not professionals, but randomly selected girls from her hometown, Montclair, NJ and around the globe.
Bobbi being the modern woman that she is, spreads the buzz about her NEW book virtually as well– this time engaging mothers – through a micro site Pretty Powerful. She provides Mom’s with product information and tutorials using the models from her book as case studies. Moms also have a chance to tout their daughters and enter them in a sweepstakes – the prize is a trip to NYC and a master class with Bobbi.
Beauty Rules is an amazing tool for teenagers: a reference guide with expert tips, a tangible keepsake and a destination to peruse leisurely. Like Bobbi and millions of girls and women out there in the universe, playing with makeup is gratifying as it is an expression of one’s personality and individuality. Having the tools to find makeup looks and application techniques that are teenager-appropriate is invaluable. The concept of “Where do we start?” is now taken out of the equation for mothers and daughters.
Available at www.bobbibrowncosmetics.com, $24.95. Beauty Rules Face Palette available at www.bobbibrowncosmetics.com, $45.00.
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– Elizabeth Reid
Angela
Posted at 02:10h, 30 SeptemberThis is like the coolest thing I have ever seen! My birthday is coming up soon and I definitely asked for it! If you know my mom, tell her to get it!
Angie
Sue Robbins
Posted at 01:46h, 11 JanuaryThat notebook would be a dream come true for me as I am studying to become a full-time professional makeup artist. Hope I win.
Kayla
Posted at 14:13h, 17 MayI have always loved Bobbi Brown .She is a awsome makeup artist she tells you how to be a natural beauty and embrace diversity.I love her columns in Health magazine.She tells you the simplest things but they make a huge difference. I’m a teenager myself and I am trying to explore the awsome world of makeup and I think the best way to do it is with Bobbi Browns’s Beauty Rules book .I am just dying for one .Her books are not easy to come around and I would really appreciate it if someone would send me one .I love a natural look and Bobbi Brown is the only one who makes makeup tips for young girls appropriate.Somebody please think about me.
Kayla
Posted at 16:11h, 17 MayThis book would be a complete dream come true.It will safely guide me to a beautiful world of makeup and independence.Im a teenager and this book would be a real treat to me and my friends I love Bobbi Brown in Health magazine.She has a very natural look for young girls like me.Pick me!
Kayla
Posted at 13:16h, 23 Mayomg I really want this amazing book.i hope i get it!