21 Aug (Preview & Photos) MAC Introduces StyleDriven Collection
Available September 22 in the Permanent Collection
There’s nothing NOT to love about the new M.A.C. Styledriven collection, which is for the woman who’s highly –well –style driven of course! If your immediate response is, “this collection should be fashionable,” the answer is that it really is.
So this is a future-forward collection, with pro-longwear technology. Here you’ll find a new Pro Longwear Eye Shadows (thank goodness, because we love the lipsticks and need something Energizer Bunny-ish to pair them with); Pro Longwear lipglass for hours of shine and a polymer blend for high-octane color; and a Pro Longwear Lip Pencil.
In addition to all the makeup, you get some serious skincare: a new Pro Longwear SPF 10 Foundation and concealer that promise to stay on for up to 10 hours — perfect for those travel days and long “office to dinner” days.
I’m personally blown away by the claims and will be eager to put them to the test…stay tuned for swatches!
PRO LONGWEAR LIPCREME
Soft Sell Light yellow-pink (cream)
Dress It Up Light blue-pink (cream)
So Very Good Mid-tone plum with pearl (frost)
Till Tomorrow Mid-tone dirty mauve (cream)
To The Future! Dirty neutral pink with pearl (frost)
Good To Go Loudmouth orange (cream)
Love Forever! Bright blue pink (cream)
Positively Dashing Mid-tone berry blue-red (cream)
Extended Play Dirty red, yellow undertone (cream)
Prolong Clean red with blue undertone and pearl (cream)
Endless Drama Deep berry blue-red (frost)
Soulfully Rich Deep dirty purple with red pearl (cream)
$17.00 U.S./$20.00 CDN
PRO LONGWEAR LIPGLASS
Patience, Please Light pink-blue
Ready or Not! Neutral light coral with slight pearl
Infinitely Likable Light pink
Show Me! Mid-tone neutral plum
Whoops! Bright coral
Full Speed Ahead Bright pink-magenta
Driven by Love Red-blue with slight pearl
Lasting Achievement Midtone purple with slight pearl
Dark as Night Deep dirty purple with slight pearl
$18.50 U.S./$22.00 CDN
PRO LONGWEAR LIP PENCIL
Etcetera Creamy beige
Nice ‘n’ Spicy Pink cinnamon stick
Staunchly Stylish Pinky beige
Morning Coffee Dirty rose
Absolutely It Soft burgundy
In Anticipation Soft yellow pink
What a Blast! Bright orange
Kiss Me Quick Yellow red
More to Love Intense bluish pink
Bittersweet Intense brown
$18.00 U.S./$21.50 CDN
BRUSHES
239 Eye Shader
$24.50 U.S./$29.50 CDN
PRO LONGWEAR EYE SHADOW
Carefree Pale white gold (frost)
Pink Frontier Soft golden pink (frost)
One to Watch Light warm brown (satin)
Sweet Satisfaction Soft neutral beige (frost)
Lie Low Dark frosted golden brown (frost)
Weathered Dirty blue grey (frost)
Keep Your Cool Dark grey brown (satin)
Styledriven Pale white blue (frost)
Sunny Outlook Bright golden yellow (satin)
Tease with Ease Bright fuchsia (frost)
Fresh Flare Bright kelly green (frost)
Plush Vivid purple (satin)
PRO LONGWEAR LIP PENCIL
Etcetera Creamy beige
Nice ‘n’ Spicy Pink cinnamon stick
Staunchly Stylish Pinky beige
Morning Coffee Dirty rose
Absolutely It Soft burgundy
In Anticipation Soft yellow pink
What a Blast! Bright orange
Kiss Me Quick Yellow red
More to Love Intense bluish pink
Bittersweet Intense brown
$18.00 U.S./$21.50 CDN
BRUSHES
239 Eye Shader
$24.50 U.S./$29.50 CDN
PRO LONGWEAR EYE SHADOW
Carefree Pale wHot Paprika Mid-tone burnt red (frost)
Thru the Night Deep navy (satin)
Make Your Mark Dark chocolate (satin)
Legendary Black Warm almost black (satin)
$20.00 U.S./$24.00 CDN
Which of these shades is you? Tell us what you’ll be hauling home from the new Pro Longwear Permanent shades. To preview the new Posh Paradise Collection, click here.
– Charu Suri
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