28 Jan Review & Giveaway: L’Oreal’s new Double Extend Illuminator Mascara
L’Oreal’s latest mascara to be added to the lash lengthening buffet table is its new Double Extend Illuminator. A lash lengther on one side with an illuminating, almost mace-like wand (remember Givenchy’s Phenom’ Eyes?) on the other side gives you stiletto length, sparkling lashes.
The premise is for “noticeably illuminated eyes.” The formulation harvests the power of pearls (pearls are also getting huge exposure in the spring makeup department this year). This is a light-reflecting mascara that highlights flecks of colors found in the eyes, and there are four different shades specifically designed to suit your eye color:
1) Black Copper (for Blue Eyes)
2) Black Bronze (for Green Hazel Eyes)
3) Black Quartz (for Brown Eyes)
4) Black Crystal (for all Eyes)
This is a two step process, with the first step being a lengthening mascara and the second step being the Illuminating Top Coat. There are pearl-infused tones in the top coat and the sphere-shaped brush allows these pearls just to be applied at the tip.
Our Review
I am a big fan of L’Oreal’s Double Extend mascara in general. It REALLY does extend your lashes and you end up with some serious length. That said, I felt the “Illuminator” quality in this mascara fell a tad short of my expectations. I wanted my lashes to be much more sparkly than the result, but I was enormously pleased at how thick and long my lashes became (note: this is not a volumizing mascara).
The mascaras retail in drugstores now for $10.95 each.
But seeing is believing, dear readers, and without resorting to Latisse, it’s pretty fabulous to walk around with such a lash length. So, with that in mind we’re giving away TWO new tubes of the Illuminator Mascara to two lucky readers.
Simply enter a comment below to tell us what ASPECT of your mascara you most love (bonus points for sharing this post with your friends on Facebook).
And rock that length and shine!
– Charu Suri
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Andrea
Posted at 02:21h, 28 JanuaryI am always willing to try new products and now that a new mascara from Loreal is about to be launched. I am excited about trying
a new mascara from Loreal. Loreal is one of my favorite lines!! Good Luck Loreal~ and Stay safe and warm~
~Cheers~
Bonnie C.
Posted at 09:47h, 28 JanuaryI just saw an ad for this product within the last couple of days and was thinking how much I wanted to try it, so this giveaway really caught my eye. 🙂 My favorite aspect of mascara is definition, no matter what else the mascara does (lengthen, add volume, curl, etc.) I really can’t stand clumpy-ness and so definition is really important to me.
Thanks so much for this giveaway, have a great day! 🙂
MJ
Posted at 16:07h, 28 JanuaryI heard about this one! Thanks for the review! The lengthening aspect of mascara is what I love the most! I don’t have the longest lashes in the world but even a little bit of length opens my eyes right up!
Amanda
Posted at 21:04h, 28 JanuaryI LOVE LOVE LOVE Mascara! I love all aspects of Mascara!
Rosalie
Posted at 00:49h, 29 JanuaryI Love Loreal! Always have! How smart are they to enhance the length and to highlight the color of your eyes with a pop out statement!
Brilliant Loreal, I want to try you I have Hazel eyes and this will make them look delicious I am sure!